No, Little Debbie is not going out of business any time soon.
This cake and cookie-based dessert company’s revenue growth rate is around 40 percent, which means the company has healthy business growth.
Little Debbie is one of the most famous bakeries in the United States and has been making cakes and cookies for 63 years.
Read the article to learn why everyone thought Little Debbie’s business was going down.
Why did Little Debbie stop selling products?
Don’t worry, folks. McKee Foods’ subsidiary brand Little Debbie did not stop selling cakes and cookies.
So, why is everyone talking like Little Debbie is going to shut down its business? Well, let’s find out here.
In the second half of 2022, Little Debbie announced that it would discontinue selling its food items in commissaries, which include the Navy Exchange, the Defense Commissary Agency, and the Department of Defense.
As the cookie and cake bakery company announced to stop selling products in military bases, Stars and Stripes covered it. Stars and Stripes is a popular US military-based news portal.
As a result, everyone started talking as if Little Debbie was wrapping up its business. But in reality, this bakery company had just stopped selling goods to military bases and commissaries.
Why are Little Debbies no longer in Canada?
Little Debbie’s Canadian distributor has terminated its relationship with McKee Foods. As a result, you will not find Little Debbie’s cookies and cakes in the Canadian region.
Though the Canadian distributor has broken ties with Little Debbie, Little Debbie could still sell its food items in Canada through a new distributor.
However, Little Debbie has announced that it will not build any relationships again with Canadian distributors. Therefore, you will never see this cookie company’s products in Canada’s local shops any longer.
Then again, you may find Little Debbie’s products in Canada if someone takes its products from the United States as a third-party distributor. But officially, Little Debbie has stopped supplying products in Canada.
Besides Canada, you will find Little Debbie products in another country other than the United States, and that is Mexico. Moreover, Little Debbie also distributes its products in Puerto Rico as well.
Are Little Debbie products still available in the market?
The answer is yes. Little Debbie still sells its products in the US market, and it has no plan to stop producing tasty cookies and cakes any time soon.
In 1960, Little Debbie started its production in Collegedale, Tennessee, United States, and began its sales in Mississippi. However, the scenario has changed quite a lot in 2023.
In 2023, Little Debbie sold its food products in 50 US states. Besides the US states, the company also distributes its cookies and cakes in the US territorial region, Puerto Rico, as well.
Moreover, before September 2022, Little Debbie also sold its foodie items in US military bases all over the world. But the process was costly and closed this supply chain.
In words, Little Debbie is still available in the market.
What countries is Little Debbie banned in?
The European Union has banned some of Little Debbie’s products, and that includes Pop-Tarts, Skittles, Gatorades, and some other tasty-yummy products of this company.
According to the European Union, Little Debbie uses artificial colors in its products. Some artificial colors include Red 40, Yellow 6, and Yellow 5. And the scientific study says these artificial colors cause several human health problems.
Also, research studies have shown that artificial colors affect children more severely than adults or older people. As Little Debbie products are sweets, children are very fond of them.
To give harm-free life, the European Union has banned Little Debbie products from its countries.
On the other hand, Little Debbie has started to change its recipes. Instead of using artificial colors, the company is leaving its natural colors intact. Thus, the company may have the chance to enter the European market any time soon.
Source:
- https://www.konaequity.com/company/little-debbie-4019776501/ – Annual revenue of Little Debbie (Kona Equity)
- https://www.10news.com/news/fact-or-fiction/fact-or-fiction-little-debbie-going-out-of-business – Rumors of Little Debbie stopped selling food items (10 News San Diego)
- https://www.stripes.com/theaters/asia_pacific/2022-09-02/little-debbie-snack-cakes-commissary-7187093.html – Stars and Stripes covering Little Debbie (Stripes)
- https://www.ctvnews.ca/lifestyle/debbie-downer-little-debbie-snacks-no-longer-available-in-canada-1.6175097 – Little Debbie stopped selling in Canada (CTV News)
